If you appreciate a culture where people are pleasant, and do what they say they will do (and more), you will fit in nicely.
A recent account from a buyer at The Cove Community:
"We drove down from San Diego knowing our air conditioning was about to stop working. We had our travel plans scheduled, and no mechanic was willing to fix in a rush for under $400. So, we decided to "rough it." We went down to the automotive district of Santa Rosalia, asked a neighbor if they knew anyone who could fix it. He walked 1/4 mile while we drove to show us to the service man. We expected to pay a premium, as we are "gringos.' Instead, he spent an hour, fixed the car perfectly. Three months later, we still have ice cold air conditioning! and he only charged us $20 USD. It was easily a position where he could have charged $100 or more. Being travelers of Baja, including Tijuana, for over 30 years, we couldn't believe how well we were treated."